|
Vybz
Kartel’s latest corporate venture, Daggering Condoms, are set to hit the market
next week as the initial shipment of the prophylactics arrived this week. The
condoms which are marketed under the tagline 'Playsafe, Ramp Ruff Till Game
Ova!!' will be packaged in a cool black cube which bears the abovementioned
tagline and Vybz Kartel’s signature.
“The condoms will be distributed to the market next week, we already have an
agreement with the Total gas stations, and Super Plus to take the product. We
have been getting a lot of requests for the product through our myspace page,
and we have had an overwhelming response from the young dancehall market, we got
over 1000 emails with name suggestions for the condom before we settled on
Daggering,” Corey Todd, one of the principals in Daggering Unlimited, the
company distributing the product, said.
Daggering Unlimited will be hosting a series of launch parties all over the
island to raise awareness about the product, and there will be a campaign to
choose a Daggering Lady who will be a spokesperson for the brand. Vybz Kartel
will be attending a number of safe sex health fairs, starting with one in St.
Andrew tomorrow that will attempt to raise the level of awareness among young
teens and adults about the importance of practising safe sex.
According to the USAID Health website, Jamaica appears to have stabilized its
HIV/AIDS epidemic with 1.5 percent of the adult population estimated to be
HIV-positive and no significant change over the last five years. However, there
is still cause for concern because recent data from high-risk groups suggest
that “at least 9 percent of commercial sex workers and 20 to 30 percent of men
who have sex with men are estimated to be HIV-positive”. Men and women aged 20
to 39 account for 54 percent of reported AIDS cases in Jamaica.
Trackback(0)
|